Baseline vs. Target

How many words do you write each day? If you don’t have a clear and precise number, the answer is zero. To make progress on any metric, you need a baseline. To create a baseline, you need a measurement system. For instance, if you’re trying to measure the words you write daily, you could have […]

Input vs. Output

Imagine a big, strange Dr. Seussian machine. You feed it groceries, and it spits out gold bars or useless goop. You don’t know how the machine works, if it will produce, or when the gold or goop will arrive. All you control is what you feed the machine. Any goal is like this: You own […]


April 2021. Mount Hood, Oregon – A midnight alarm stirs me from my bunk at the Timberline Lodge. There’s a wall of snow outside the window, making the wood-walled chalet especially dark. A prime setting for a Stephen King novel (and incidentally the exterior filming location of The Shining). I fumble for the sink, and when I turn on the light, I cringe—expecting to find REDRUM scrawled on the mirror. Not today, I think, staring at the glass of murder movies. Not today.